Desk Profile: Nosheen Iqbal

Surrey, England native Nosheen Iqbal is a whiz with a needle and thread. The mother of two may be a creative director by day, but off the clock she crafts the most incredible wood art from home.

“My craft stems from the love of mixing unconventional materials together,” says Texas-based Iqbal, who once dressed the windows for Dallas’ Hermes — YES, you read that right! — store with her unique wood art.

“I have always stitched and sketched throughout the years and back in 2007 I started to dabble with embroidery on wood,” she continues. “I enjoy creating pieces for the home and personal accessories that will cherished for many years to come.”



Where is your workspace? 

At my home in Richardson (just north of Dallas).

How many square feet is your office?

The space is about 12-by-12 feet but it spills over into different areas of my home including my dining room and garage.

What’s your favorite thing about your space?

I love the natural light from my window and my endless supply of thread!

Name your three favorite places to stock/decorate your office:

Oh gosh, I can only pick three??? Muhs Home has become one of my favorite places to shop. I love how they separate products by materials. Anthropologie always has well-curated items. It saves me from doing the digging when I am in a hurry! And Schoolhouse Electric & Supply Co. because I am going through a brass phase.

What’s the most surprising thing we’d find in your desk drawer?

My two-year old daughter’s socks. My little girls always need a reason to break into my studio and rummage through my tools and supplies. They always leave evidence at the scene!



Mac or PC?

Do you really need to ask?? Mac of course!

Walk us through a typical workday:

As much as I would like Noshii to be my full-time life, I am actually a creative director by day. Once I am done with photoshoots, designing product or a layout I’m back at home where Noshii transpires. Noshii usually begins once I put my kids to sleep by 9 p.m. (if I’m lucky). You’ll find me sketching new products, transfering images to wood or doing vector art on the computer. I usually have a few projects to finish stitching. I keep a journal of sketches and tears. Color is my favorite design element, so I always have swatches and fabric cuttings of different combinations.

Describe the process/thought behind your art:

I have a few different processes of stitching on wood. Some pieces are designed on the computer and laser cut whilst others are drilled by hand. I like to add a little bit of the unexpected or a whimsical element to my work to create interest.

What would we find in your mug on your desk?

A cappuccino (with mocha if I’m lucky).

Do you listen to music while you work? 

Oh yes!!! Sarah Jaffe, Little Dragons, Fiona Apple, Jose Gonzalez, Angus and Julia Stone…

What’s your most used (non-computer) tool?

A needle!




If you could satellite office for a day, where would we find you?

Back home in the UK in my grandparents’ backyard.

Find Noshii online at and