5 Reasons You Should Attend S.H.E. Summit

Conferences can get a bad rap. But the right conference can be a personal and professional game changer. We know! We’ve hosted several and have seen the benefits up close and personal.

That’s why we were so excited to learn about S.H.E. Summit Bacardi, a small biz conference taking place next week in Dallas and presented by our pals (and trademarking legal team) Munck Wilson Mandala. We’re such big fans of MWM that they’re kicking off our Small Biz Boot Camp workshop series tomorrow night!

From the Dallas Mavericks’ CEO to a local celebrity chocolatier, S.H.E. Summit Bacardi has a wide range of speakers ready to roll out loads of business advice to help empower and educate guests. We recently chatted with five women speaking next week to learn more about them and get pumped for this special summit.


Claudia Chan

Job title: CEO/Founder of S.H.E. Summit, S.H.E. GLOBL and This Is How We Rise Author

Hometown: Westport, Connecticut

Tell us a bit about your role: I spend most of my time advising and coaching senior leaders with social movement thinking and “intrapreneur” strategies. I’m CEO of S.H.E. GLOBL, a conference and education company that helps organizations create cultures of true equality through a 360° ecosystem of services and strategic tools that unlocks, engages and empowers a diverse workforce. I’m also the founder of the award-winning leadership conference S.H.E. Summit that has been activating change agents for equality since 2012 as well as the author of the leadership book This Is How We Rise.

What excites you most about this event? I am most excited to inspire people to become change agents for the issues they care about, through their workplaces. They can lead from where they are!

Why do you think conferences are important for people to attend? Our SHE Summit conference focuses on connecting you to a likeminded community, educating you in business and leadership development and activating to fuel change. These are all key areas to rising in one’s leadership, something everyone is destined for.

What’s the best business advice you’ve received? Don’t just be a leader but be a leader multiplier. As you lead, you mentor and produce other leaders to drive change for the endless issues that exist. We owe the privileges we have today to those that led change before us.

Dream dinner guest? Oprah! I am a Christian and she is a leader who has rooted her impact and leadership in God and a higher spirit and I would love to learn more about her spiritual practices. I am fascinated by leadership through a spiritual lens.


Ellen Latham

Job title: Creator and co-founder of Orangetheory Fitness

Hometown: Niagara Falls, New York

Describe your job role in 200 words or less: I work with our Clinical Exercise Physiologist, Fitness Director and template design team at the corporate office to design over 90 fitness templates a month to be sent to over 1,000 studios.

What are you most excited to discuss at the summit? Years ago I was a single parent that had lost my job. I will be sharing how I got from that place to co-owning a billion dollar company.

Why are conferences like this important for small business owners and entrepreneurs? Conferences are fantastic for small business owners to share amongst each other as well as pick up information to help improve their day-to-day.

Best biz advice you’ve ever received? Always be honest and take care of your employees.

If you could have dinner with any mentor or role model, who would it be and why? My role model was my father. I would love to have another dinner with him.


Kris Reedy

Job title: Vice President of Commercial Finance for The Patron Spirits Company

Hometown: Coppell, Texas

Describe your job role in 200 words or less: My purpose is to be a valuable business partner to our sales organization by identifying insights, developing actionable reports, leading Revenue Growth Management initiatives, providing business analytics and enabling profitable growth. In a support role, my success comes from the value that I provide to my commercial team.  Beyond my professional “role,” my life role is to help others and to make my two sons proud.

What are you most excited to discuss at the summit? I really don’t know what I am discussing yet, but I will embrace it once I do!  If someone can walk away thinking “that motivated me” or “I’m not alone; other people have similar challenges” or “that was fun,” I will have served my purpose.

Why are conferences like this important to attend? It’s a great opportunity to network with people and gain exposure to others in the industry. Let’s face it: Regardless of company size, we all face similar issues day-to-day.  It’s a great opportunity to learn you are not alone and meet people to discuss how they handle like challenges. It’s also an outstanding opportunity to focus on you as a person.  I always leave these conferences “rejuvenated” as an employee and as an individual. There are so many tidbits of information and opportunities to think about how to apply personally and professionally.

Best biz advice you’ve ever received? I have three! Stay humble and be kind to others. Treat others as you would want to be treated. Relationships matter.

If you could have dinner with any mentor or role model, who would it be and why? I have three again! Princess Diana to learn how she handled grace under pressure; Mother Teresa to talk with the ultimate servant leader; George Clooney, because well, enough said…


Cant Marshall

Cynt Marshall

Job title: CEO of the Dallas Mavericks

Hometown: Richmond, California

Describe your job role in 200 words or less: I’m the newly appointed Chief Executive Officer of the Dallas Mavericks and leading the charge for a culture transformation.  My vision is that by 2019, the Dallas Mavericks organization will be setting the NBA standard for inclusion and diversity. My immediate key focus areas include modeling a zero-tolerance policy for inappropriate behavior, developing a women’s agenda, institutionalizing an inclusive and supportive culture and developing a best-in-class employee complaint process and operations infrastructure.

What are you most excited to discuss at the summit? Diversity and inclusion and leading with values.

Why are conferences like this valuable for small business owners? They connect leaders in the community and inspire those who need a little something extra.

Best biz advice you’ve ever received? Bring your head up and take your career into your own hands.

Dream dinner guest? Dr. Martin Luther King, Jr. to ask and understand his vision for unity and peace.


Kate Weiser

Kate Weiser

Job title: Owner of Kate Weiser Chocolate

Hometown: Kansas City, Kansas

Describe your job role in 200 words or less: I’m in charge of all operations for all Kate Weiser Chocolate store locations, online and wholesale.  I lead all product and brand development and steer the company.  Basically I make sure everyone else has what they need to do their job.

What excites you most about this summit? To hear other entrepreneurs speak about what they love and the challenges they have faced along the way.

Why are conferences like this important for small business owners and entrepreneurs? It’s important for us to get out of our own bubbles and see what other people are doing. It’s easy to keep your head down and keep grinding away, but the more you talk to other entrepreneurs the more you can learn.

Best biz advice you’ve ever received? Keep it simple and understand your own weaknesses and try to hire others that have your weaknesses as strengths.

Dream dinner guest? Christopher Elbow.  He has owned a chocolate business in Kansas City for almost 15 years now and has seen it all!

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Want to hear more from these amazing women? Don’t miss S.H.E. Summit Bacardi next Thursday August 16th at Omni Dallas Downtown! For more details visit shedallas.com. Tickets are $225 and available here